The marketing for Salvaged will kick into gear soon, and I need your help creating a top ten leadership list. This will be a free downloadable chapter in exchange for email address, so it needs to be of real value. The title needs to grab attention, be mildly edgy, and make people smile. So I’d love your input!
An obvious example might be “Top Ten Junkyard Leadership Lessons” but that’s too broad. Worse, it’s not even funny.
So my crack marketing team (me, Anne, our golden Sammie, David, D’Aun, and our horse Smokey) have been brainstorming creative, funny, and attention …